Place your salon logo and contact details on the products you sell and give away.
Strong image for your salon
Image is important for any form of a beauty salon. This is both an image inside your establishment as well as what is seen outside.
Have a logo and slogan that defines your business and separates it from the competition.
What colors are you using, why?
What is your logo, for what purpose?
Does your slogan tell people what you do?
Does it set you apart from the competition?
Hold a salon day at a local nursing home.
Have a logo and slogan that defines your business and separates it from the competition.
What colors are you using, why?
What is your logo, for what purpose?
Does your slogan tell people what you do?
Does it set you apart from the competition?
Find leading community members (influencers)
Connect with the and offer free services
Offer a free manicure, pedicure, or product when your customer brings a friend.
Ads extra incentive for your clients to talk to their friends about your salon.
Offer a free service with other service (free manicure with pedicure)
Offering a free service with service can be a great idea during slow periods.
Offer a free manicure or hair styling as a prize for a local charity event.
Create a social environment and encourage groups to come by offering group discounts.
Offer a free product with service (free conditioner with highlights)
A free product with service can seem like a better deal since $30 of your time is $30, but $30 of product might cost you $15.
Emphasize relationship and social marketing
If you are a salon that people talk about you will have a line out the door.